Effective Date: [9/28/2025]
1. Introduction & Scope
Welcome to savvyou’s Privacy Policy. We understand that your privacy is important, and we’re committed to protecting your personal information with the same care we’d want for our own data.
This Privacy Policy applies to savvyou and governs how we collect, use, share, and protect personal data on savvyou.com. It covers all our services, including our website, email communications, and any mobile applications we may offer.
By using savvyou.com, you agree to the data practices described in this policy. If you don’t agree with any part of this policy, please don’t use our website.
2. Information We Collect
We collect information in two main ways: information you provide directly and information collected automatically.
Information You Provide Directly
When you interact with savvyou.com, you may provide us with:
- Account Information: Name, email address, username, and password
- Contact Details: Phone number, mailing address (if needed)
- Payment Information: Credit card details, billing address (processed securely through payment providers)
- Travel Preferences: Destinations of interest, travel dates, budget ranges
- Communications: Messages you send us, newsletter subscriptions, survey responses
- User Content: Reviews, comments, photos, or other content you submit
Information Collected Automatically
When you visit savvyou.com, we automatically collect certain information:
- Device Information: Browser type, operating system, device type, unique device identifiers
- Usage Data: Pages viewed, links clicked, search queries, time spent on pages
- Location Information: Approximate location based on IP address (not precise GPS location)
- Cookies and Similar Technologies: Session IDs, preferences, authentication tokens
- Analytics Data: Traffic sources, user journey patterns, engagement metrics
- Log Data: IP address, access times, referring websites
3. How We Use Your Information
We use your information to provide, improve, and personalize our services. Here’s how:
Providing Our Services
- Process your account registration and maintain your profile
- Deliver content and features you request
- Process transactions and send booking confirmations
- Respond to your questions and provide customer support
Personalizing Your Experience
- Remember your preferences and settings
- Recommend relevant travel content and destinations
- Customize your browsing experience
- Show you targeted offers and deals
Communications
- Send service-related emails (account updates, security alerts)
- Deliver newsletters and travel tips (if you’ve subscribed)
- Notify you about changes to our services or policies
- Send promotional materials (with your consent)
Improving Our Platform
- Analyze usage patterns to enhance site functionality
- Test new features and improve existing ones
- Fix bugs and technical issues
- Conduct research and analytics
Legal and Safety
- Comply with legal obligations and regulations
- Protect against fraud and security threats
- Enforce our terms of service
- Protect our rights and the rights of others
4. Cookies & Tracking Technologies
Cookies are small files stored on your device that help us provide a better experience.
Types of Cookies We Use
Necessary Cookies Essential for the website to function properly. These include authentication cookies and security features. You cannot opt out of these.
Performance Cookies Help us understand how visitors use our site. We use this data to improve site speed and fix issues.
Functionality Cookies Remember your preferences like language settings, recently viewed items, and login information for convenience.
Advertising Cookies Used to show you relevant ads and measure advertising campaign effectiveness. These may track you across different websites.
Managing Your Cookie Preferences
You have several options to control cookies:
- Browser Settings: Most browsers allow you to block or delete cookies
- Cookie Banner: Use our cookie consent tool when you first visit
- Opt-Out Links: Follow opt-out instructions from our advertising partners
- Do Not Track: We honor Do Not Track signals where legally required
Please note that blocking certain cookies may limit your ability to use some features of our website.
5. Third-Party Sharing
We share your information with trusted partners to provide and improve our services. We never sell your personal data.
Service Providers
- Payment Processors: To handle secure transactions (Stripe, PayPal)
- Email Services: To send communications (SendGrid, Mailchimp)
- Cloud Storage: To host our website and data (AWS, Google Cloud)
- Customer Support: To provide help desk services
Business Partners
- Booking Platforms: When you click through to make reservations (Booking.com, Hotels.com, Expedia)
- Travel Providers: Airlines, hotels, tour operators (only with your consent)
- Affiliate Networks: To track referrals and commissions
Analytics and Advertising
- Google Analytics: To understand site usage
- Facebook Pixel: For advertising and analytics
- Other Ad Networks: To display relevant advertisements
Legal Requirements
We may disclose your information when required by law, such as:
- To comply with subpoenas or court orders
- To cooperate with law enforcement
- To protect our legal rights
- To prevent fraud or security threats
Business Transfers
If savvyou is acquired or merged with another company, your information may be transferred to the new owners.
6. User Rights & Choices
You have important rights regarding your personal data. These rights may vary based on your location.
Your Privacy Rights Include:
Right to Access Request a copy of the personal information we have about you.
Right to Correction Update or correct inaccurate information in your account.
Right to Deletion Request that we delete your personal information (with some legal exceptions).
Right to Restrict Processing Limit how we use your data in certain circumstances.
Right to Data Portability Receive your data in a structured, machine-readable format.
Right to Object Opt out of certain types of processing, including direct marketing.
Right to Withdraw Consent Change your mind about permissions you’ve previously granted.
How to Exercise Your Rights
To exercise any of these rights:
- Email us: info@savvyou.com
- Account Settings: Update information directly in your account
- Unsubscribe: Use the link in any marketing email
We’ll respond to your request within 30 days (or as required by applicable law). We may need to verify your identity before processing certain requests.
7. Data Retention
We keep your information only as long as necessary for the purposes outlined in this policy.
Retention Periods
Account Information Active as long as you have an account. Deleted 3 years after account closure.
Newsletter Subscriptions Until you unsubscribe, plus 6 months for re-engagement campaigns.
Booking Records 7 years for tax and legal compliance purposes.
Analytics Data Aggregated and anonymized after 26 months.
Marketing Preferences Indefinitely to honor your opt-out choices.
Cookies Varies by type – session cookies expire immediately, persistent cookies up to 2 years.
After retention periods expire, we securely delete or anonymize your data so it can no longer identify you.
8. Security Measures
We take the security of your personal information seriously and use industry-standard safeguards.
Technical Safeguards
- Encryption: HTTPS/SSL encryption for all data transmissions
- Secure Storage: Encrypted databases with restricted access
- Password Protection: Hashed and salted password storage
- Regular Updates: Security patches and software updates
- Monitoring: 24/7 security monitoring for suspicious activities
Organizational Safeguards
- Access Controls: Limited employee access on a need-to-know basis
- Training: Regular privacy and security training for our team
- Confidentiality Agreements: All employees sign data protection agreements
- Vendor Assessment: Security reviews of all third-party providers
- Incident Response: Established procedures for data breach response
While we implement robust security measures, no system is 100% secure. We encourage you to use strong passwords and protect your account credentials.
9. International Transfers
savvyou operates globally, which means your data may be transferred internationally.
Cross-Border Data Transfers
Your information may be transferred to and processed in countries other than your own, including the United States, where data protection laws may differ from your jurisdiction.
Safeguards We Use
To protect your data during international transfers, we use:
- Standard Contractual Clauses: EU-approved contracts for data transfers
- Privacy Shield: Where applicable and valid
- Adequacy Decisions: Transfers to countries deemed adequate by privacy authorities
- Consent: Your explicit consent where required
By using savvyou.com, you consent to the transfer of your information to countries outside your country of residence.
10. Children’s Privacy
savvyou is intended for users who are 18 years or older.
Our Policy on Children’s Data
We do not knowingly collect personal information from children under 16 years of age. If you are under 16, please do not provide any personal information through our website.
Parental Rights
If you believe we have inadvertently collected information from a child under 16:
- Contact us immediately at info@savvyou.com
- We will promptly delete the information
- We will take steps to prevent future collection
Teen Travelers
Travelers aged 16-17 may use our site with parental consent. Parents or guardians should supervise their teen’s use of savvyou.com.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.
How We’ll Notify You
Minor Changes We’ll update this page with the new effective date. Continued use of our site means you accept the changes.
Significant Changes We’ll notify you via:
- Email to registered users
- Prominent notice on our website
- In-app notifications (if applicable)
Your Choices
If you disagree with any changes, you may:
- Close your account
- Stop using our services
- Contact us with concerns
We encourage you to review this policy periodically. The “Effective Date” at the top shows when it was last updated.
12. Contact Information
We’re here to answer your privacy questions and address your concerns.
Get in Touch
For Privacy Inquiries:
- Email: info@savvyou.com
- Subject Line: “Privacy Inquiry”
Response Time: We aim to respond to all privacy inquiries within 48 hours and resolve issues within 30 days.
Data Protection Officer: [Name – if applicable] info@savvyou.com
Mailing Address: [Company Name] [Street Address] [City, State/Province, ZIP/Postal Code] [Country]
Regulatory Contacts
For EU Residents: You may also contact your local Data Protection Authority if you have unresolved concerns.
For California Residents: You may contact the California Attorney General’s office for CCPA-related concerns.
Feedback Welcome
We’re committed to protecting your privacy and welcome your feedback on how we can improve. Don’t hesitate to reach out with suggestions or questions about our privacy practices.
Thank you for trusting savvyou with your information.
We’re committed to being transparent about our data practices and giving you control over your personal information. Your trust is essential to us, and we’ll continue working to maintain it.
Last Updated: [9/28/2025]
© savvyou. All rights reserved.

